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Dr. Gideon Ariel
Founder and Director of Science and Technology of Ariel Scientific Group, Inc., Gideon is married to Ann Penny, PHD and is the father of 3. A loyal dog lover, Gideon loves to walk his 2 huge German Shepard's on long morning walks. He is in constant demand to consult with and perform Motion Analysis on top athletes from around the world. Dr. Ariel is a world-renowned authority in biomechanics (the science of linking physics to movement of the human body) with special expertise in computer science. He is a former Olympic athlete, and completed his graduate and post-doctoral work at the University of Massachusetts, where he received a Ph.D. in Biomechanics and Computer Science. He has published numerous scientific papers, has been featured on national TV and in many magazines, holds several patents (including one on variable resistance which is the basis of most modern exercise equipment), served as consultant to many of the country's leading companies, founded an independent laboratory devoted to biomechanical research relating to human performance, and was chairman of the U.S. Olympic Biomechanical Committee.

Paul Escudero
Co-Founder and Director of Marketing, Paul is also the Senior Vice President of Orange Capital Management, Inc. (OCM) and has been in the financial industry for over 20 years. Mr. Escudero began his career in the banking industry, auditing and analyzing leveraged buy-outs for Citicorp’s Leveraged Capital Group and Congress Financial. In 1990, he co-founded Orange Capital Management, Inc. with an emphasis to provide complete financial planning to his clients. As OCM’s Senior Vice President, Paul has been instrumental in guiding the firm to prominence as one of Orange County’s premier financial planning corporations. OCM now has over $200 million under management.

Mark Swannie
Co-Founder and President, Mark joined the Navy in 1971 as a Marine Corps Medic. After his tour of duty Mark went on to earn his degree in BioMedical Electronics as well as a Degree in Business Management. He has been married for 13 years to his wife Kathy from Chicago. Mark was active in youth sports with his son Eric who is now an ASU graduate. His 11 year old daughter plays many youth sports and her All Net Basketball Team just won the 2007 5th Grade National Championship. Mark is the Assistant Coach for his daughter's school basketball team. Outside interests are trout fishing and Porsche automobiles. He owns a very special 1986 RUF BTR which may be seen at www.86ruf.com Mark has worked as a Surgical Sales Specialist selling Cataract Implants and Joint Replacement implants. Mark has been issued several patents, registered trade marks and developed several proprietary products that are sold and distributed worldwide through other businesses owned or co-owned by him.




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